Industries we serve
Who is consuming our products?
CORE TARGET
ACTIVE, HEALTH-CONSCIOUS INDIVIDUALS
Lifestyle:
- Regularly engages in physical activities such as running, cycling, yoga, gym workouts, and hiking
- Prioritizes mental and physical well-being
- Interested in holistic health, including diet, exercise, and mental health
Purchasing behavior:
- Prefers convenient, healthy snack options that complement their active lifestyle
- Looks for products with specific health benefits, such as protein, collagen, and fiber
- Willing to invest in premium fitness and health products
WIDER TARGET
ASPIRING ACTIVE, HEALTH-CONSCIOUS INDIVIDUALS
Lifestyle:
- Currently more sedentary or inactive but motivated to change
- Interested in learning about and adopting healthier habits
- May feel stressed or dissatisfied with current health and well-being
Purchasing behavior:
- Interested in convenient, tasty, and healthy snack options that support their lifestyle changes
- Prefers products that provide clear health benefits, such as protein, collagen, and fiber-enhanced snacks
- Open to trying new products and services aimed at improving health
- Values affordability and accessibility in health and fitness products
Who are our customers?
Retailers, fitness centers or brand owners seeking an innovative external producer for protein-enhanced products and nutritional supplements will find in us a partner with a modern, relevant, and forward-thinking portfolio. Whether under the Gam’s or other brands in our portfolio, or your own private label, we provide solutions tailored to meet the specific needs of your consumers and markets.
End-consumers can typically buy protein-enhanced products from the following channels:
1. Retail Stores:
Supermarkets & Grocery Stores: Most major grocery chains carry protein-enhanced snacks and supplements.
Health & Wellness Stores: Specialty stores that focus on health products.
Sports Nutrition Stores: Sport Shops, or independent nutrition stores often stock protein-enhanced products.
Pharmacies: Some pharmacies carry collagen, nutrition suplements, and other functional foods.
2. Online Platforms:
Brand’s E-commerce Website: Many brands sell directly to consumers through their websites.
Online Retailers: Platforms and other large e-commerce retailers.
Health & Wellness Online Stores: Sites specializing in fitness and nutrition products.
3. Gyms and Fitness Centers:
Protein snacks and drinks are often sold at the counters of gyms or fitness studios.
4. Vending Machines:
Many protein-enhanced bars or snacks are found in vending machines at gyms, airports, or office buildings.
5. Specialized Events or Expos:
Health or fitness expos, trade shows, and fitness competitions often feature booths where these products are sold.
By using these diverse channels, protein-enhanced products are accessible to a broad range of consumers in different countries and environments.
Murgašova 738/27, 927 01 Šaľa
